Bath Ritual
Kochi Yuzu Bath Salt
$39.33 USD
Buy nowA Japanese bath-time item suited to calm self-care sets and seasonal gifting.
- Item
- 10606155
- Size
- 130 x 130 x 5 mm
- Origin
- Japan
- Material
- fragrance or care ingredient blend
Refined Japanese essential oils, beauty tools and designer socks
Point of view
Quiet luxury for daily rituals
Neoi brings together Japanese scent, self-care, beauty tools and designer socks with a restrained visual language suited to premium Western retail environments.
Collections
Shop by collection
Featured products
Selected pieces for premium assortments
Kumano Makeup Brushes
Hiroshima Kumano Chikuhodo Powder Brush RE20-4
$113.41 USD
Buy nowA Japanese makeup brush suited to premium brush edits, beauty sets and polished daily routines.
- Item
- 10500166
- Size
- 140 mm total length
- Origin
- Japan / Kumano, Hiroshima
- Material
- fine goat hair, goat hair
Knee-High Socks
Floral Knee-High Socks — Breezy Bloom, Made in Japan
$72.63 USD
Buy nowThese organic cotton knee-highs frame the lower leg with a breezy, springtime softness, lovely peeking from a long skirt.
- Item
- 14450469
- Size
- Women's US 5–9 (22–25 cm)
- Origin
- Made in Japan
- Material
- 69% organic cotton, 26% polyester, 3% nylon, 2% elastane
Bath Ritual
Japanese Citrus Bath Salt
$87.85 USD
Buy nowA Japanese bath-time item suited to calm self-care sets and seasonal gifting.
- Item
- 10606132
- Size
- 1000 g
- Origin
- Japan
- Material
- fragrance or care ingredient blend
Kumano Makeup Brushes
Hiroshima Kumano Chikuhodo Blush Brush H-1
$101.09 USD
Buy nowA Japanese makeup brush suited to premium brush edits, beauty sets and polished daily routines.
- Item
- 10500190
- Size
- 130 mm total length
- Origin
- Japan / Kumano, Hiroshima
- Material
- gray squirrel hair, horse hair
Knee-High Socks
Houndstooth Knee-High Socks — Butter Tone, Made in Japan
$72.63 USD
Buy nowOverlapping houndstooth in a soft buttery tone gives these knee-highs a smart, intellectual finish.
- Item
- 14450470
- Size
- Women's US 5–9 (22–25 cm)
- Origin
- Made in Japan
- Material
- 68% organic cotton, 28% polyester, 2% nylon, 2% elastane
Essential Oils
Lemon Essential Oil Blend
$62.41 USD
Buy nowA Japanese scent ritual product for curated fragrance stories and premium gift assortments.
- Item
- 11150347
- Size
- 30 mL
- Origin
- Japan
Kumano Makeup Brushes
Hiroshima Kumano Chikuhodo Powder Brush H-5
$131.89 USD
Buy nowA Japanese makeup brush suited to premium brush edits, beauty sets and polished daily routines.
- Item
- 10500193
- Size
- 170 mm total length
- Origin
- Japan / Kumano, Hiroshima
- Material
- gray squirrel hair, saikoho goat hair, goat hair
Knee-High Socks
Tartan Sheer Knee-High Socks — Pumpkin Check, Japan
$81.50 USD
Buy nowA tartan-check pattern climbs this knee-high length in a softly see-through knit.
- Item
- 10269114
- Size
- Women's US 5–9 (22–25 cm)
- Origin
- Made in Japan
- Material
- cotton, nylon, polyester, elastane
Blog
Notes on Japanese scent, beauty tools and gifting
Explore concise guides on scent formats, brush selection and refined gift assortments for boutiques, spas and design-led retail spaces.
Kumano Makeup Brushes
Kumano Eyebrow Brush B-1 vs K-4
Compare Kumano Eyebrow Brush B-1 and K-4 by their confirmed listed material and total length: both list water badger hair, while B-1 is 117 mm and K-4 is 134 mm in total length.
Read articleKumano Makeup Brushes
Kumano Eyebrow Brush B-4 vs B-5
Compare Kumano Eyebrow Brush B-4 and B-5 by their confirmed listed material and total length: B-4 lists muskrat hair at 127 mm, while B-5 lists water badger hair at 128 mm.
Read articleKumano Makeup Brushes
Kumano Shadow Liner Brush SL-2 vs SL-4
Compare Kumano Shadow Liner Brush SL-2 and SL-4 by their confirmed listed material and total length: SL-2 lists weasel hair at 125 mm, while SL-4 lists horse hair at 124 mm.
Read articleKumano Makeup Brushes
Kumano Shadow Liner Brush SL-1 vs SL-2
Compare Kumano Shadow Liner Brush SL-1 and SL-2 by their confirmed listed material and total length: both list weasel hair, while SL-1 is listed at 126 mm and SL-2 at 125 mm.
Read articleKumano Makeup Brushes
Kumano Lip Brush L-2 vs L-8
Compare Kumano Lip Brush L-2 and L-8 by their confirmed listed material and total length: both are listed with weasel hair, while L-2 is 118 mm and L-8 is 108 mm in total length.
Read articleKumano Makeup Brushes
Kumano Eye Shadow Brush PS-8 vs PS-12
Compare Kumano Eye Shadow Brush PS-8 and PS-12 by their confirmed listed materials and total length: both are listed with saikoho goat hair and goat hair, while PS-8 is 121 mm and PS-12 is 124 mm in total length.
Read articleFAQ
Questions premium buyers may ask
What makes this collection Japanese?
The collection focuses on Japanese scent rituals, personal care and beauty tools, with origin details shown on product cards when available.
Do you offer wholesale support for boutiques or spas?
The wholesale page is designed for boutiques, spas, hotels and distributors that want to review the assortment by category and request more details.
Can the products be curated as gifts?
Yes. The scent, bath, personal-care and beauty-tool categories can be grouped into restrained seasonal or everyday gift assortments.
Wholesale
Build a restrained Japanese beauty and scent assortment for premium retail spaces.
Explore the catalogue by collection, review individual product details and use the wholesale page to start an assortment conversation.
Visit wholesale page